 UBBFriend: Email This Page to Someone! |
 Investorville
 Industry and Market Trends
 Online Advertising (Page 2)
|
| This topic is 5 pages long: 1 2 3 4 5 | next newest topic | next oldest topic |
| Author | Topic: Online Advertising |
|
InvestorGuide Daily Administrator |
posted 12-15-2000 04:54 PM
 
The online advertising business exploded in 1999 when dot-coms spent millions to establish name recognition, but now that the dot-com sector is starting to founder the once lucrative on-line advertising industry may be in for some trouble. (source: Business 2.0) http://business2.com/content/channels/investing/2000/12/08/23511 |
|
InvestorGuide Weekly Administrator |
posted 12-11-2000 11:17 AM
Take an in-depth look at why, despite the recent slow-down, online advertising giant Yahoo has traditional advertisers shaking in their boots. (multiple pages) (source: Forbes) http://www.forbes.com/forbes/2000/1211/6615168a.html |
|
InvestorGuide Daily Administrator |
posted 11-21-2000 05:37 PM
Yahoo shares dropped nearly 15% today after Henry Blodget said that "the worst is yet to come" in the online advertising market. The Merrill Lynch analyst said he expected a bottom in online advertising during the first quarter of 2001. (source: MarketWatch) http://cbs.marketwatch.com/archive/20001121/news/current/yhoo.htx |
|
InvestorGuide Weekly Administrator |
posted 10-23-2000 10:05 AM
The dot-com gravy train may have come to a screeching halt, but this columnist says the death of the online ad industry has been greatly exaggerated. (source: Forbes) http://www.forbes.com/ecommerce/2000/10/18/1018ads.html |
|
InvestorGuide Daily Administrator |
posted 10-18-2000 06:21 PM
When Yahoo announced that 40% of its ad revenue came from pure-play internet companies, it was a source of concern, but not a terrible surprise. The question is: Why didn't any of the analysts covering th company ask sooner? (source: Yahoo) http://biz.yahoo.com/rf/001018/n1788570_2.html |
|
InvestorGuide Weekly Administrator |
posted 09-18-2000 01:10 PM
As internet companies cut back on online ad spending, dot-coms that depend on that revenue, like AOL and Yahoo, are feeling the burn. Thus, the online advertising industry is turning to offline customers, and having to make some substantial changes to bring them in. (source: ZDNet) http://www.zdnet.com/intweek/stories/news/0,4164,2628287,00.html |
|
InvestorGuide Daily Administrator |
posted 09-07-2000 06:15 PM
In brief: - Yahoo's chief executive warned that advertising sales for the portal would be weak for the next two quarters, at least. The company also announced it had reached an agreement with the Recording Industry Association of America that establishes how much the web portal will pay for music broadcasts over the internet -- such as radio station simulcasts or internet-only radio. |
|
InvestorGuide Daily Administrator |
posted 09-05-2000 05:15 PM
Does online advertising really work? Companies that depend on it for their revenue are likely to say it does. Lately, wall street isn't so sure. This article looks at the ins and outs of what has become an oft-debated advertising medium. (source: TheStreet.com) http://www.thestreet.com/comment/siliconbabylon/1064089.html |
|
InvestorGuide Daily Administrator |
posted 08-30-2000 06:04 PM
Like many e-businesses, search directories (e.g., Yahoo), have followed the same business model: free content, paid for with advertising. But the growing Internet is making human indexing more and more difficult, forcing the major search directories towards a fee-based model. This article looks at the repercussions of such a switch. (source: TheStandard) http://www.thestandard.com/article/display/0,1151,18023,00.html |
|
InvestorGuide Weekly Administrator |
posted 08-21-2000 03:25 PM
Online advertising spending is expected to grow to $16.5 billion by 2005 making the internet the world's fourth largest advertising medium, research firm Jupiter Communications said. The growth would place the Internet behind broadcast television, radio, and newspapers and would give it almost 8% of the total U.S. advertising market by 2005. (source: MarketWatch) http://cbs.marketwatch.com/archive/20000816/news/current/jptr.htx |
|
InvestorGuide Daily Administrator |
posted 08-14-2000 06:22 PM
Is what's happening to Net ads is fundamentally similar, despite the leaps in technology, to what happened several years ago with print ads? (source: TheStandard) http://www.thestandard.com/article/display/0,1151,17635,00.html |
|
InvestorGuide Daily Administrator |
posted 08-09-2000 06:17 PM
In brief: - AltaVista, an Internet search service, said it's selling its own advertising in the United States, taking the sales from Internet ad company DoubleClick. |
|
InvestorGuide Daily Administrator |
posted 07-28-2000 05:16 PM
Shares of DoubleClick, Engage Technologies and 24/7 Media rose Friday after those companies and other Internet advertisers agreed to regulate the personal information they collect about Web consumers. (source: TheStreet.com) http://www.thestreet.com/brknews/internet/1019537.html |
|
rollindo |
posted 07-27-2000 01:11 PM
quote: |
|
rollindo |
posted 07-27-2000 01:10 PM
i was unable to see this story please email some more info at rollindo@yahoo.com quote: |
| This topic is 5 pages long: 1 2 3 4 5 All times are EST (US) | next newest topic | next oldest topic |
  |
|
Powered by: Ultimate Bulletin Board, Version 5.43
© Infopop Corporation (formerly Madrona Park, Inc.), 1998 - 2000.
Press ctrl-D to bookmark this page for future reference.
By using this site you agree to our Terms of Use.
Copyright 2001 InvestorGuide.com Inc.